Insurance Agency Website Redesign

October 29, 2022// Client: UniAmerica Insurance Services Inc. // Category: Copywriting, Custom Web Design


UniAmerica Insurance Services came to us with a need to redesign their insurance website, in order to capture more business and receive more leads.

After our initial consultation, we began the process of designing a site that took the existing stylistic principles and brand identity and formulated it around a professional style that fits perfectly with the company’s marketing materials and offices.

With a page so rich in information, it was important to provide links to the most important sections of the website without too much scrolling. We addressed the issue by providing large links, working directly with the company’s visual style.

The homepage immediately features a link to an auto quote flow lead magnet, as well as a chat widget. Whenever possible, we suggest solutions that will be in line with a company’s business goals.

New visitors are able to scroll through the quotes from past clients, while information resources dynamically update on the page to provide useful tips and insurance industry news.

We also provided copyrighting services for several sections of the website.

The insurance website is fully manageable from within the WordPress platform.

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